MARK EDWARD ATTEW
719 North Sierra Bonita Avenue
951-533-2944
Pasadena, California 91104
attew@earthlink.net
http://www.linkedin.com/in/markattew

February 5, 2012

Idealab
130 W. Union Street
Pasadena, CA 91103
tel 626-585-6900
fax 626-535-2701

Dear Bill,

As a near graduate from the master’s in leadership and management program from University of La Verne and with 14 years of experience in working as a technical project manager, writer and editor, I believe I have the skills needed to contribute to the success of Idealab (Ubermedia). I am writing to express my interest in the position of Project Manager because of my knowledge of your organization’s success in incubating successful companies time and again. 

Your Project Manager opening is an excellent match for my qualifications. http://www.idealab.com/about_idealab/careers_search.html and your internal and external customers will benefit from my strong customer-service orientation, expert problem-solving skills ...

read more

Events worldwide and a focus hub in L.A.!

http://socialmediaweek.org/schedule/?locale_id=10&locale=Los+Angeles

My private clan of 4 has agreed to begin recruiting new members. If you think you've got what it takes to run with the elite, post your Clan Code and an invitation may follow.

http://www.facebook.com/pages/Vampires-Live/227947670374?ref=mf

Only a day later and I can't remember how I was drawn to download Storm8's iPhone game, Vampires Live, but I am hooked as all hooked can be. 

This game reminds me of the fun of MUDs from my BBS sysop days (that dates me ;) ) but the incentive system is sticky as hell and got me to download their entire library of games (and play each to at least level 5). How did they seduce me? Loyalty Points. You can earn them, you can buy them but they come in handy to extend gameplay when you've spent all your energy, health and frenzy. In my case, they gave me between 10 and 20 Loyalty Points for downloading each of their games onto my phone...smart. I have resisted buying so far...but I can see how those with short attention spans (and a willingness to spend ...

read more