Mark Attew


Recent tweets from Mark_Attew

Gillian's class kicked my ass! (@ The Awareness Center) http://t.co/4RGvXLlS

on Jan 25 2012 20:25 GMT via foursquare

Cool contest: Free LinkedIn Pro account for life! http://t.co/pvvUyJxt via @appsumo

on Jan 24 2012 04:50 GMT via Tweet Button

Cool contest: Free LinkedIn Pro account for life! http://t.co/fO1ReT2T

on Jan 24 2012 04:50 GMT via LinkedIn

I'm at Lucky Baldwin's Trappiste Pub & Cafe (1770 E Colorado Blvd, Meridth Ave, Pasadena) http://t.co/UdxI6ZiC

on Jan 21 2012 04:56 GMT via foursquare

Social Training for Social Software | Enterprise Social Software Blog | Socialtext

by Mark on November 8, 2011 0 Comments

Can't underestimate the importance of good internal communication, collaboration and knowledge creation, capture, dissemination, availability and ability to allow organizational members to edit content at any time (while also retaining history and rollback capabilities). Successful organizations need tools like this to promote transparency and break down defensive silos that don't serve the organization.

 

http://www.socialtext.com/blog/

Using Socialtext? How?

by Mark on October 22, 2011 0 Comments

 

Heard more positive results for Socialtext. How are you using it and did it live up to your expectations?

 

Business Collaboration with Enterprise Social Networking | Socialtext

www.socialtext.com

How are you using Yammer?

by Mark on October 22, 2011 0 Comments

Heard of mixed results using this for Enterprise 2.0 product development. How are you using it and did it live up to your expectations?

 

Yammer : The Enterprise Social Network

www.yammer.com

Survey and Interview Opportunity: Working in Knowledge Management at a Social Media organization? I need your insights!

by Mark on September 11, 2011 0 Comments

If you work for an organization that engages in Social Networking and/or Social Media (as exemplified: http://en.wikipedia.org/wiki/Social_media#Application_examples) in a Knowledge Management role (as exemplified: http://en.wikipedia.org/wiki/Knowledge_management), please consider taking my survey!

 

https://www.surveymonkey.com/s/Web20_and_KM

If you work for an organization that engages in Social Networking and/or Social Media (as exemplified: http://en.wikipedia.org/wiki/Social_media#Application_examples) in a Knowledge Management role (as exemplified here: http://en.wikipedia.org/wiki/Knowledge_management), please consider taking my survey!
 
https://www.surveymonkey.com/s/Web20_and_KM

Social Media Week in Los Angeles

by Mark on September 11, 2011 0 Comments

Events worldwide and a focus hub in L.A.!

http://socialmediaweek.org/schedule/?locale_id=10&locale=Los+Angeles

Industrial/Organizational Psychology and Quality Assurance

by Mark on November 29, 2010 0 Comments

The role of Quality Assurance (QA) Analyst can trace itself to the growth of Psychology that took place in the United States toward the end of the 19th Century. The changing times of industrial growth were calling for a Psychology that was functional and could be used in practical settings. This “Applied Psychology” was taken into the real world, into schools, factories, advertising agencies, courtrooms, mental health clinics and businesses and eventually became formalized into the sub-discipline of Industrial/Organizational (I/O) Psychology. I/O Psychology deals with the development and application of scientific principles in the workplace.

One theory pertinent to QA to arise from I/O Psychology, The Theory of Scientific Management, came from Frederick Winslow Taylor. He applied scientific principles to the productivity of employees. The central ideas around his work focused on: job analysis as a means to determine the optimal way to complete a job ...

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Using Social Media to Recruit a Diverse Workforce

by Mark on August 19, 2010 0 Comments

 

As organizations continue to search for ways to attain and sustain a competitive advantage in the marketplace, many have begun looking more closely at how to best attract, manage and leverage one of their most precious resources, people (Sayers and Wilson, 1997).  Studies of competitiveness throughout the world have found that societies that underutilize their educated minority groups by preventing them (directly or indirectly) from working in professional and managerial positions lose billions to reduced productivity and efficiency each year (Sayers and Wilson, 1997). Many organizations are becoming aware of the growing diversity in the communities they do business and are responding by developing strategies for hiring and retention in which diversity is linked to the organization’s mission and business objectives (Miller & Katz, 2002). Typically, the evolving mission is to increase market share with a diverse client base, enhance relationships with the diverse community, increase diversity within the employee ...

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The Heart of Change - Step 3: Get the Vision Right

by Mark on August 10, 2010 0 Comments

A Prezi of Step 3 from the book, The Heart of Change by John P. Kotter and Dan S. Cohen.

Developing an Organizational Social Media Plan

by Mark on August 9, 2010 0 Comments

 

As organizations continue to search for new ways to engage consumers in more interactive ways, many, if not all have begun to examine the opportunities presented by the growing popularity of social media.  As Kaplan and Haenlein (2010) point out, the popularity of social media tools such as Facebook have resulted in user registration counts exceeding the populations of entire countries in South America and Europe. Nail (2009) cites a 33% increase between 2007 and 2008 in the use of social media by consumers and suggests that organizations turn their focus to discovering which tools consumers are using the most and to create social media plans that focus on building strong mutual relationships.

Nail (2009) reveals that more and more organizations are creating social media marketing departments and positions such as “director of community” in an attempt to better understand the most effective methods in which to open lines of ...

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Knowledge Management and Social Media An Analysis of the Convergence of Push/Pull Models of Knowledge Collection and Presentation

by Mark on August 8, 2010 0 Comments

 

The emergence of social media as a tool for generating and sharing information has implications for how organizations communicate with their employees, stakeholders and customers.  Kaplan and Haenlein (2010) suggest that until the rise of social media, organizations were in a powerful position to control the information that was publicly available about them.  As Kaplan and Haenlin (2010) point out, the usual model in the 1990s involved the use of corporate homepages in which content was pushed in one direction from the organization to the recipient. However, Kaplan and Haenlin (2010) reveal that the Internet evolved into (or they might suggest returned to its roots as) a platform for the free-flow of information in which new tools facilitated a more social experience where content is pushed and pulled through two-way interaction.

In their study of the traditional systems and concepts of Knowledge Management (KM), Alavi and Leidner (2001) suggest that ...

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